An amazing hotel. The rooms are amazing, the pool area is fab and the food is very good too ( but quite expensive).
A few minor points though
those in the executive floor are treated much better than those in other floors and there is no consistency as to who receives an upgrade to the 9th floor.
the pool area is fab but there is limited sunbeds around the actual pool area. Also on fridays (the first day of the weekend in Dubai) the place was overrun by locals who were extremely unfriendly to other guests but very friendly with the management . From the pool I even saw an English couple being asked to give up their sunbeds for 2 local guys. I would not have minded if they were guests but they were obviously not. The management need to address this. A minor worry for an otherwise amazing hotel.

top class hotewl that is run like clockwork. bedrooms are beautiful and kept perfect by the mountains of staff. food is gorgeous and the beach, pool and outdoor amenities are second to none

Excellent hotel love dubai. We are booking to go back again in october . The only fault is the airconditioning everywhere is so cold. I stayed at the sheraton 2 years ago with my husband which he prefered as there was more going on at night but i found the hilton a good location and great restaurants only fault is if you want something to do at night the hilton is very quiet. The meridien hotel about 5 mins away has an excellent large outside bar that you must visit.

I spent 2 excellent days early this month at the Hilton J Beach and loved it. Was picked up at the airport and driven to the hotel (given a cold towel and water in the car). The airport pick up was complimentary of the hotel as I had booked an executive room. Check in was swift via the executive lounge and even though I arrived at 8.30am I was in my room 20 minutes later and had been upgraded to an executive suite. The staff are just wonderful. Nothing is too much trouble. It's worth booking an executive room as the perks are great. Breakfast, snacks and soft drinks all day, 6.30-8.30pm happy hour and evening nibbles - lovely.
The pool area gets busy as from 9am in the morning but beware many send husbands/boyfriends to secure a lounger at the crack of dawn by placing towels - Hilton please sort this out. Had dinner on Sunday night at the Oceana very nice and not too pricey. Beach was good, quiet and no onlookers. Hotel provides bus services to Mall of Emirates and the Gold Souk which is quite handy. I was on my own on this trip as it was business but if I had gone with my family would have found eating lunch and dinner at the hotel too expensive for a family of four. Better off having an early swim, breakfast, lunch at the Mall and visit the executive lounge for drinks, nibbles etc that is if you are on a budget. If not have a nice time and one more thing, the suites are quite spacious. Shopping wise don't forget to haggle in the markets - cut the price in half and move up from there. Have a great holiday.